Scott Froschauer
Scott Froschauer, a Staples High School alumnus (1988) now residing in Los Angeles, is a contemporary sculptor, fabricator, and multi-media artist. He received a BA in Theoretical Linguistics from Syracuse University.
Scott Froschauer, a Staples High School alumnus (1988) now residing in Los Angeles, is a contemporary sculptor, fabricator, and multi-media artist. He received a BA in Theoretical Linguistics from Syracuse University.
In 2019, he was commissioned by Ann Sheffer to create and fabricate this sign to honor the Westport News column by Ann Chernow and Miggs Burroughs of the same name that debuted in July 2019 and also Westport’s rich history as an artist community.
This sign is inspired by the larger series “The Word on the Street,” about which Froschauer writes: “By using the materials and visual language of street signs, but replacing the traditional negative wording (Stop, Do Not Enter, Wrong Way…) with positive affirmations, “The Word on the Street” seeks to provide something that is missing from our daily visual diet. I like to imagine that people might walk past a sign and assume that it is just a typical mundane warning until that moment they recognize it as out of the ordinary. Hopefully that moment might lead viewers to wonder if other pieces might be “hidden” anywhere in their daily lives. In this way the work aims to change how the viewer interacts with the world at large.”
In 2018 this series was featured in the Smithsonian American Art Museum’s exhibition, “No Spectators: The Art of Burning Man,” as it was inspired by a interaction on playa with Burning Man founder Larry Harvey in 2013. SAAM curators wrote: “Froschauer employs a strategy akin to “culture jamming,” a practice of using familiar elements of the urban environment such as commercial advertising (or in this case, DOT signs) to offer social critique. By transforming the messages on these street signs from prohibitive to life-affirming or comic language, Froschauer seeks to spread Burning Man’s Ten Principles while inciting people to look for magic in the world around them.”
Froschauer received his B.A. in Theoretical Linguistics from Syracuse University in 1994 and has been creating art for Burning Man since the early 2000s.
Scott Froschauer, a Staples High School alumnus (1988) now residing in Los Angeles, is a contemporary sculptor, fabricator, and multi-media artist. He received a BA in Theoretical Linguistics from Syracuse University.
In 2019, he was commissioned by Ann Sheffer to create and fabricate this sign to honor the Westport News column by Ann Chernow and Miggs Burroughs of the same name that debuted in July 2019 and also Westport’s rich history as an artist community.
This sign is inspired by the larger series “The Word on the Street,” about which Froschauer writes: “By using the materials and visual language of street signs, but replacing the traditional negative wording (Stop, Do Not Enter, Wrong Way…) with positive affirmations, “The Word on the Street” seeks to provide something that is missing from our daily visual diet. I like to imagine that people might walk past a sign and assume that it is just a typical mundane warning until that moment they recognize it as out of the ordinary. Hopefully that moment might lead viewers to wonder if other pieces might be “hidden” anywhere in their daily lives. In this way the work aims to change how the viewer interacts with the world at large.”
In 2018 this series was featured in the Smithsonian American Art Museum’s exhibition, “No Spectators: The Art of Burning Man,” as it was inspired by a interaction on playa with Burning Man founder Larry Harvey in 2013. SAAM curators wrote: “Froschauer employs a strategy akin to “culture jamming,” a practice of using familiar elements of the urban environment such as commercial advertising (or in this case, DOT signs) to offer social critique. By transforming the messages on these street signs from prohibitive to life-affirming or comic language, Froschauer seeks to spread Burning Man’s Ten Principles while inciting people to look for magic in the world around them.”
Froschauer received his B.A. in Theoretical Linguistics from Syracuse University in 1994 and has been creating art for Burning Man since the early 2000s.
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